Fusing electro, punk, indie pop, and glam rock, lead vocalist Mickael Karkousse, guitarist Dave Martijn, bassist Tom Coghe, and drummer Bert Libeert formed Belgian quartet Goose in Kortrijk in 2000. Initially an AC/DC covers band, they won the Humo's Rock Rally Contest in 2002 with their own material, and after their debut single, "Audience," was chosen as the soundtrack to a European Coca Cola advert, they signed with Skint Records. Following the release of 2006 debut album, Bring It On, they won Best National Alternative Act at the TMF Awards, had their music featured on the likes of Dirty Sexy Money, CSI, and Chuck, and gained critical acclaim with 2010's Synrise and 2012's Control Control Control.